Creative & Entrepreneurship
Kesper Design
2020-Present
Since 2020 I've been running my own graphic design business primarily through my Instagram page, @kesperdesign. I've created over 500 designs for high school athletes committing to college, graphics for sports teams and organizations, and logos and YouTube thumbnails. I have been managing order requests, communicating with clients, and creating designs every day since 2020.
Skills: Photoshop, Business Management, Branding
Etsy Store
Spring 2023-Present
I design and sell Canva and Photoshop templates on Etsy for teams to use as basic social media graphics. These include schedules, player spotlights, Gameday announcements, tryouts/event flyers, and other necessary promotional posts. Since starting my store in Spring 2023, I've become a top seller in the sports graphics niche, increased monthly revenue by 400% since August 2023, and sold to over 1200 teams. My goal is to make high quality sports graphics accessible and easy for teams of all levels. Every day, I respond to customer requests and improve the design and marketing of my products.
Skills: Customer Service, E-Commerce
GivNGo (Founder)
Summer 2024
After learning React early in Summer 2024, I spent the final two months using my skills to develop a free resource library for sports graphic designers called GivNGo. I conducted user interviews with designers to find their pain points, and launched the website at the end of August 2024. Coding the entire website from scratch, I learned Firebase (Firestore, Analytics, Databases), authenticating and signing up users, data fetching and filtering through an API, and UX/UI design techniques.
Skills: Product Design, React.js, Firebase, MUI, JavaScript
Pixar Rebrand Project
Fall 2024
To learn Adobe Illustrator and Figma, I created a modern rebrand for Pixar, designing a bold, tech-inspired logo and redesigning their website. This passion project let me explore my love for storytelling and design while learning new skills in branding, typography, and UX/UI design. I wanted to give Pixar a fresh, updated look that still captures its playful spirit.
Skills: Logo Design, UX/UI Design, Branding, Adobe Illustrator, Figma
Big Red Sports Network
Fall 2023-Present
I joined Cornell's Big Red Sports Network fall of 2023, doing graphic design for their following on Instagram and X. I did designs for sports such as football, hockey, basketball, field hockey, and wrestling, and loved working with other Cornell students passionate about creative sports media.
Skills: Graphic Design, Social Media
Big 4 HHH Lacrosse Club Rebrand
March 2024
I dove into branding, logo design, merchandise design and social media content with this rebrand project for a Philadephia Club Lacrosse Team.
Skills: Figma, Logo Design, Branding
After Effects Video Edits
Summer 2023-Present
To get comfortable with Adobe After Effects, I pulled clips from my favorite action movies and edited them to music during Summer 2023. I learned the basics of keyframes, time markers, transitions, and combining multiple clips into one composition. I also created a short edit for FCA Maryland Lacrosse using similar techniques, and learned to animate my Photoshop graphics through a Cornell BRSN New Years video.
Skills: Adobe After Effects
Technical Projects
Jean Catalog Website
Spring 2024
For my Design and Programming for the Web class, I created an interactive, data-driven site via PHP and the MYSQL database for a jean shop in a two-person team. I learned to process HTTP requests, dynamically render HTML, populate and store web content in a relational database using SQL, and securely implement login/logout sessions through server-side scripting.
Skills: PHP, SQL, HTML, CSS, JavaScript
An Analysis on Flight Delays and Cancellations
Spring 2024
To answer questions and create predictions for flight delays in the US, I worked with three other group members to create a report from Kaggle's "Flight Delays and Cancellations" dataset. I worked with Tableau and SQL to create initial visualizations such as average delays for each airline, and the breakdown of delay type and cause. I then performed linear regression and forecasting in Python to create a model for delay minutes based on when flights depart.
Skills: Tableau, SQL, Python, NumPy, Jupyter Notebook
Personal Website/Portfolio
December 2023
Using HTML, CSS, and Javascript, I designed and coded my own personal website (this one!). I used knowledge from my Design and Programming for the Web class at Cornell, as well as YouTube tutorials to learn Javascript and interactivity.
Skills: HTML, CSS, JavaScript, Figma
Backend Development for AppHub
November 2023
I worked on the backend for a college club application app called AppHub. Using what I learned in Intro to Backend Development, I worked on a team of two Backend Developers, two IOS Developers, and one Product Designer to develop the app start to finish. I had to plan the SQL schema, code the Backend of the app in Python, design the Postman requests for the IOS Developers, and work with our designer to create a seamless user interface.